Case Overview – Project headline and key visual

Travel with Eurocard - Internet Commercial

Eurocard

Thumbnail from the Eurocard project that plays the commercial when clicked, showing the main character standing at a hotel reception counter with his luggage.
Cover key visual created for the Eurocard internet commercial campaign, featuring the film’s lead character. This page is a case study of a Hungary-based shoot for an international advertising project, featuring multiple commercial spots, behind-the-scenes production documentary, location showcases, local casting insights, and shoot logistics solutions.

Case Overview – Project Scope & Location Requirements

The Norwegian production company Sheriff Film contacted us to help shoot three short internet videos in two days for Eurocard. Our first challenging task in this project was to find locations that perfectly matched the characteristic gold and auburn colour tone of Eurocard.

Case Media – Hotel Location Showcase

A montage from the Eurocard commercial featuring multiple views of the hotel interior along with a close-up of a dramatic stone monument.
Shooting three commercials for Eurocard required finding locations which match the gold and auburn color scheme of the brand Eurocard (Photos: Dániel Garas, DOP)

Shoot Logistics – Main Location & Production Solutions

Progressive Productions came up with the perfect solution for this one. We found a location, Hotel Astoria, that fitted most of the scenes in every way. We took into account all the art and budgetary aspects and we made a package deal with the hotel so the crew even slept and dined there during these days. It was a win-win situation for everyone; we were able to run a very cost-effective and efficient production thanks to this.

Case Media – Commercial Mood Still

A scene from the Eurocard commercial featuring the hotel’s in-house performer singing in the lobby.
Hotel Astoria met the aesthetic requirements and had capacity to house and cater the cast and crew for the duration of the shooting days

Location Case Study – Why Hungary Played Itself

Hungary didn’t have to fake Norway during the shoot as according to the story the hero travelled abroad and used his credit card there, so Hungary could simply appear as itself with its beautiful narrow streets and historical spots.

Case Media – Local Casting Showcase

A scene from the Eurocard commercial featuring a street performer displaying playing cards while interacting with the main character in a city street setting.
The project required heavy casting and location scouting, and in the end every detail met the expectations

Service Differentiation – English-Speaking Local Casting

There were also plenty of Hungarian performers who had lines in English and as there was no voice-dubbing, the project required an extensive casting processg.

Case Media – Street Encounter Commercial Spot (Video)

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Case Media – Restaurant Payment Commercial Spot (Video)

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Case Media – Behind-the-Scenes Production Documentary (Video)

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Creative Collaboration – International Shoot Experience

In the end, every little detail lived up to the expectations, and we had a very successful shoot. It was a really special experience to work with a Norwegian team as it was a first for Progressive Productions.

Behind-the-scenes image gallery

A monitor showing the setup of the café scene during the filming of the Eurocard commercial.
Crew preparing lighting and camera equipment on a rooftop beside historic clock towers during the filming of the Eurocard commercial.
The rooftop camera team discussing the upcoming shot beside the rig during the filming of the Eurocard commercial.
Rain effects being created with water rigs in front of an ornate Budapest building during the filming of the Eurocard commercial.
A crane-mounted lighting unit illuminating a narrow street at night during the filming of the Eurocard commercial.
Crew filming the street performer scene with the actor holding playing cards while the camera team adjusts props during the filming of the Eurocard commercial.
Crew filming the street performer sequence on a nighttime city set during the Eurocard commercial.
Crew filming a nighttime street scene with the main character during the Eurocard commercial.
Crew setting up lighting and camera equipment in the hotel lobby during the filming of the Eurocard commercial.
Camera and sound crew filming the hotel lobby scene during the Eurocard commercial.
Director and the hotel singer character reviewing the microphone setup during the filming of the Eurocard commercial.
The director reviewing a take on the monitor during the hotel lobby scene of the Eurocard commercial.
The director adjusting details at a café table while the two lead actors wait during the Eurocard commercial shoot.
A monitor showing the setup of the café scene during the filming of the Eurocard commercial.
Crew preparing lighting and camera equipment on a rooftop beside historic clock towers during the filming of the Eurocard commercial.

Making of Eurocard - Photo Gallery

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