Case Overview – Project headline and key visual

Zerinol Gola - TV Commercial

Boehringer Ingelheim

Thumbnail from the Zerinol Gola project that plays the commercial when clicked, showing a woman holding her throat while boarding a bus.
Cover still from the Zerinol Gola TV commercial. This page is a case study of a fast-turnaround TVC shoot in Budapest, featuring the commercial, behind-the-scenes media, set design and construction, casting and dialogue coaching, location highlights, and director collaboration.

Case Overview – Fast-Turnaround TVC Production

This Zerinol Gola commercial was our fastest project ever. We only had nine days to organize everything, including locking down several locations, casting the Hungarian talent, building a whole set, and acquiring specific clothing and props.

Case Media – Set Construction Process

Crew members laying large sheets of floor material in a soundstage while building the set for the Zerinol Gola commercial project.
The futuristic iron door set

Service Differentiation – Set Design & Construction

During this limited time, together with the art department we even planned and built a large, space-themed set. A very fun and successful shoot came out of this tight, stressful schedule.

Case Media – Behind-the-Scenes Shoot Workflow (Video)

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Service Differentiation – Casting & Dialogue Coaching

For the main role, a Hungarian actor was chosen who didn’t speak a word of Italian until he got the part. He only had a few days to get the lines right with the help of a dialogue coach. It was quite impressive to see that in the end he spoke his lines so naturally, with the perfect lip movements.

Case Media – Lead Actor Performance

A scene from the Zerinol Gola commercial project featuring a man in an all-white outfit standing before one of the set elements.
The Hungarian actor who was chosen for the main role spoke his Italian lines perfectly after only a few days of working with a language coach

Case Highlight – Iconic Locations & Director Collaboration

We shot at some of Budapest’s most gorgeous locations, like St. Stephen’s Basilica and the streets around the State Opera House. It was also very rewarding for us to work with such a highly acclaimed director as Maurizio Longhi.

Call to Action – Get in Touch

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